Stay up to date with notifications from The Independent

Notifications can be managed in browser preferences.

Indie band Easy Life backed by Tom Watson and Harriet Harman over ‘cruel’ easyJet lawsuit

Budget airline’s brand company has been criticised for launching legal action against the band, who formed under the name Easy Life in 2017

Nicole Vassell
Tuesday 10 October 2023 07:03 EDT
easyJet video

Your support helps us to tell the story

From reproductive rights to climate change to Big Tech, The Independent is on the ground when the story is developing. Whether it's investigating the financials of Elon Musk's pro-Trump PAC or producing our latest documentary, 'The A Word', which shines a light on the American women fighting for reproductive rights, we know how important it is to parse out the facts from the messaging.

At such a critical moment in US history, we need reporters on the ground. Your donation allows us to keep sending journalists to speak to both sides of the story.

The Independent is trusted by Americans across the entire political spectrum. And unlike many other quality news outlets, we choose not to lock Americans out of our reporting and analysis with paywalls. We believe quality journalism should be available to everyone, paid for by those who can afford it.

Your support makes all the difference.

MPs and music industry figures have offered their support to an indie band facing legal action from the brand owner of easyJet over their similar names.

Easy Life, a five-piece indie group formed in 2017 and signed to Island Records the following year, announced earlier this month that they were being sued by the airline’s brand company, easyGroup, after being accused of being “brand thieves”. EasyJet is not part of the legal action.

EasyGroup has claimed that the band, formed of Murray Matravers, Oliver Cassidy, Sam Hewitt, Lewis Alexander Berry and Jordan Birtles, is infringing the rights of online retailer Easylife because their name is too similar.

Easylife is an independent website that licenses its name from easyGroup for an annual fee. The legal action intends to force Easy Life to change their name.

In an Instagram post shared on Tuesday (3 October), the band members of Easy Life issued a statement telling their followers they had “worked hard to establish [their] brand” and believe that they have not affected Easylife’s business.

The band added: “They’re forcing us to change our name or take up a costly legal battle which we could never afford. Although we find the whole situation hilarious, we are virtually powerless against such a massive corporation.”

In response, several fans and public figures have been sharing messages of encouragement to the musicians, while condemning easyJet and easyGroup for the legal action.

“Massive PR own goal by easyJet... how about supporting young artists rather than crushing them with corporate greed?” Kevin Brennan, Welsh Labour MP for Cardiff West, posted to X/Twitter.

Tom Watson, UK Music chair and deputy Labour leader, remarked: If this is true then it’s an absolute outrage. easyJet, what on earth are you doing?”

“Hi @easyJet, why are you suing a young band to change their name?” Tom Gray, the chair of music creators’ association The Ivors Academy, wrote.

“They’ve been performing as Easy Life for eight years and you trademarked it last year. They’ve traded under it and they don’t compete in anything like the same area. So why are you doing it? Seems cruel here.”

(Getty Images)

Harriet Harman, the Labour MP for Camberwell and Peckham, offered public support for the band on social media. Reposting Gray’s message, she added a note urging the airline to cease their legal action.

“Hi easyJet please confirm that you are withdrawing the legal action launched against my constituents’ band Easy Life forthwith,” she wrote.

Jon Ashworth, the Labour MP for Leicester South, also threw his weight behind the band’s cause, tweeting: “This is ludicrous from @easyJet – you’ve got my full support @easylife – I’ll do all I can to help.”

Gray also defended the band’s use of a font and colour that resembles easyJet for a piece of merchandise.

“Honestly, folk sharing this thinking @easylife are bang to rights: It is a t-shirt parodying a flight itinerary.”

EasyGroup said in a statement last week: “With reference to the brand thief Mr Matravers and his fellow band members who have decided to use our brand, easyLife, without permission.

“We have a long established record of legally stopping thieves from using our brands and I am confident we will stop Mr Matravers.”

The Independent has reached out to representatives for Easy Life and EasyGroup for comment.

Thank you for registering

Please refresh the page or navigate to another page on the site to be automatically logged inPlease refresh your browser to be logged in