I’ve worked in some of the most macho environments around – but I want to end ‘man up’ culture

After being faced with the harsh reality of the toxic environment I was a part of, I knew things needed to change. The men of our generation need to know that it’s vital to speak up, writes Richard Lucas

Saturday 11 June 2022 12:16 EDT
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I want to create a society where people know that, if they don’t feel great, they can talk to someone and there’s help available
I want to create a society where people know that, if they don’t feel great, they can talk to someone and there’s help available (Getty Images)

When I was in my early forties, I was faced with the realisation that one of my colleagues, a young individual who I was responsible for, had attempted to take his own life. However, I was far from thinking that I was potentially part of the ‘problem’.

I had been surrounded by tough men all my life. I was educated at an all-boys grammar school and began my working career as a gas engineer before working up the ranks to a managerial role in this male-dominated industry.

Outside of education and work, I have been a lifelong rugby player, as well as coaching and chairing for a grassroots club. In all areas of my life, I spent time in environments that were seen as tough and it wasn’t the norm to speak out if you were struggling. Things didn’t bother me, I just got on and got the job done.

Around the same time as the event in work, we lost two young local boys in nearby rugby clubs to suicide. Embarrassingly, I started to realise that I could be part of the ‘man up’ generation, a phrase I vehemently hate and really hope I never directly used.

I had spent my life in stereotypically ‘macho’ environments and that had likely manifested in how I now took responsibility for others, either as line manager, business leader, rugby coach or even father. Something had to change, I wanted to be part of the solution, not the problem.

Since that lightbulb moment, I have started to think and act differently. These events spurred me to set up an online wellbeing platform that now supports workplaces, sports clubs and educational organisations globally – places where there is often a gap between available wellbeing support and the time taken to get help. Our mission is simple: to save lives.

We want to move from the ‘man up’ generation (and ‘woman up’, which is a phrase I’ve also heard used) to the ‘speak up’ generation. I’m particularly proud of our recently launched programme which is offering 1,000 state secondary schools free access to our platform.

We want to create a society where people know that, if they don’t feel great, they can talk to someone and there’s help available. The leaders of tomorrow are in our schools today so, if we can encourage this shift in mindset now, we will eventually imbed these sentiments into organisations when they enter the workplace.

One of the main traits of the ‘Man Up’ generation I had to combat is that being tough isn’t about hiding your feelings and soldiering on. The toughest people around us ask for help. That is the bravest move and will ultimately be the most empowering.

Secondly, our research and experiences have shown that often, those in our circles who are struggling the most are the ones we least expect. We hear a lot about mental health challenges being invisible, but it can often be worse than that. People can develop an amazing ability to wear a mask that hides their deepest issues. In many cases that resulted in someone attempting to take their own life, they were often individuals who were seen as the life and soul of the party.

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Ultimately, we all have responsibility for others in different ways. The teachers in our schools, our managers and wellbeing champions at work and even our coaches at local sports clubs are all part of our wellbeing networks. Nobody is expected to be able to spot every issue and support everyone; we also need support alongside the tools and training to effectively be able to help others, so don’t feel daunted by it. We are all in this together.

I no longer look back embarrassed about being part of the problem. I understand why this culture exists and every day get presented with brilliant opportunities to change it. Ultimately, by being more open and creating the right environments for those around me to speak up, I am able to be a better leader, friend, partner and father.

It’s no longer a tough thing to ‘man up’. It’s brave to speak up, and fortune favours the brave.

Richard Lucas is CEO and founder of Govox Wellbeing

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