If Marks & Spencer can’t be loyal to my town, I won’t be loyal to them
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Your support makes all the difference.I live near Newton Abbot, which is set to lose its Marks & Spencer store next month.
This shop has been a feature in the town for decades. The employees have become familiar faces, who offer a friendly, polite and well informed service. Sadly, I suspect many of them have earned less in all the years of their service than the current CEO has earned in one year of his.
And therein lies the nub of the problem. If you are not one of the customers, understanding what the customers’ current issues and lifestyle choices are, how are you going to keep your store relevant?
We have a larger store in Torquay with more choice but, as pointed out in your articles, a confusing layout which means you are often searching high and low for the section you want, until you flag down the friendly staff member who can point you in the right direction.
So I will stock up on the bras and those extra chocolate biscuits we all love while I can still buy them from Newton Abbot, then give up my Marks & Spencer card and go elsewhere for the stuff I used to buy from them. If they can’t be loyal to my town, their staff and me, then I won’t be loyal to them.
Kerry Larbalestier
Address supplied
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