Letter: Different owners, same name

G. G. Mather
Saturday 02 July 1994 18:02 EDT
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BUNHILL ('Clanger dropped over Blackburn's steel man', Business, 19 June) was witty and amusing, but did not present BSD's use of the Walkersteel name in a balanced way.

There has been no conscious effort on our part, as the article implies, to remove all trace of the Walkersteel name. The Walker company is just one of several acquisitions made over the past few years by British Steel and which now trades under the corporate umbrella of BSD. Like Walkersteel, many of these acquisitions have been of family- owned businesses with well- respected local names, many of which have been retained for sound commercial reasons. This policy includes Walkersteel, a name which is highly respected by ourselves and our customers.

G G Mather

General Marketing Manager

BSD Steel Service Centres

Wolverhampton

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