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02:15
Watch: Irish pub releases ‘John Lewis-style’ Christmas advert
An Irish pub has given John Lewis a run for its money after imitating a Christmas advert in the style of the popular retailer.
Charlies Bar, a pub in Enniskillen in Northern Ireland, created an advert which shows an elderly gentleman going about his day before enjoying a pint of Guinness with friends and strangers.
The pub posted the advert on TikTok and has viewed more than a quarter of a million times on the platform.
The idea of a narrative-driven Christmas advert was popularised by John Lewis, the British department store chain, whose yearly offering is hotly anticipated.
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