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Tech Cybertruck sparked secret Tesla revolt for truck redesign, Elon Musk biography reveals ‘They didn’t want to have anything to do with it,’ chief designer says. ‘It was just too weird’
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Tesla's range of vehicles includes the as-yet-unreleased Cybertruck, which offers 'better utility than a truck with more performance than a sports car'. (Tesla) Your support helps us to tell the story From reproductive rights to climate change to Big Tech, The Independent is on the ground when the story is developing. Whether it's investigating the financials of Elon Musk's pro-Trump PAC or producing our latest documentary, 'The A Word', which shines a light on the American women fighting for reproductive rights, we know how important it is to parse out the facts from the messaging.
At such a critical moment in US history, we need reporters on the ground. Your donation allows us to keep sending journalists to speak to both sides of the story.
The Independent is trusted by Americans across the entire political spectrum. And unlike many other quality news outlets, we choose not to lock Americans out of our reporting and analysis with paywalls. We believe quality journalism should be available to everyone, paid for by those who can afford it.
Your support makes all the difference. Read more Tesla engineers were so upset with the design of the company’s Cybertruck pickup truck that they secretly crafted alternative designs, according to the firm’s chief designer.
Speaking to Walter Isaacson, whose biography on Tesla boss Elon Musk came out this week, Franz von Holzhausen said the unconventional shape of the stainless steel truck caused dissent among workers.
The as-yet-unreleased Cybertruck takes inspiration from the pointy design of the 1960s Lotus Esprit, as well as video games and sci-fi movies.
“A majority of people in this studio hated it,” said chief designer Franz von Holzhausen. “They were like, ‘You can’t be serious.’ They didn’t want to have anything to do with it. It was just too weird.”
After seeing a full-size mock-up of the futuristic pick-up truck, some designers began secretly designing an alternative version.
A spokesperson for Tesla did not respond to a request for comment.
Mr Musk was reportedly adamant from the outset that the design of the electric pickup truck would “look like the future” and refused to concede to more conventional design ideas.
“We’re not doing a traditional boring truck,” Mr Musk said during one meeting in October 2018. “We can always do that later. I want to build something that’s cool. Like, don’t resist me.”
The biography, which saw Mr Isaacson shadow Mr Musk for two years, also revealed other instances of Tesla employees keeping projects alive, even after it had been officially scrapped.
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Tesla first unveiled the Cybertruck in 2019 alongside an all-electric quad bike (Tesla) After the Tesla boss became disinterested in developing a $25,000 mass-market car, repeatedly vetoing the idea in meetings, Mr von Holzhausen reportedly kept the concept alive as a “shadow project”.
His biographer describes Mr Musk as “fiercely stubborn” with a “reality-distorting wilfulness and a readiness to run roughshod over naysayers”.
The Tesla Cybertruck was first unveiled to the public at an event in November 2019, offering people the chance to reserve one with a $100 deposit. More than 200,000 orders were received within the first three days, according to Mr Musk, however it has taken until this year for production to actually begin.
The first deliveries to customers are expected to take place later this year.
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