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German charity provokes online storm with 'sexy' first aid video

The Workers' Samaritan Federation's 'First Aid  Ladies' video has proved popular online, but provoked accusations of sexism

Alexander Sehmer
Saturday 27 February 2016 12:45 EST
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The First Aid Ladies Facebook video has been viewed more than 1.2 million times
The First Aid Ladies Facebook video has been viewed more than 1.2 million times (Arbeiter Samariter Bund (Workers' Samaritan Federation))

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A German charity has left Facebook users a little short of breath after releasing a "sexy" video guide to first aid.

In the video the "First Aid Ladies" demonstrate how to perform mouth-to-mouth, administer CPR and even how to use a defibrillator, while wearing very little and all to the strains of pop music hits such as Taylor Swift's 'Shake it Off' and Robin Thicke's 'Blurred Lines'.

First Aid Ladies zeigen, wie sexy Erste Hilfe sein kann

In Deutschland leisten vergleichsweise wenige Menschen Erste Hilfe. Dem wollen wir abhelfen und haben einen ganz neuen Weg gewählt, um lebensrettende Botschaften möglichst weit zu verbreiten. Die "First Aid Ladies" zeigen euch, wie ihr im Fall der Fälle helfen könnt. Schaut rein!

Posted by Arbeiter-Samariter-Bund on Thursday, 25 February 2016

The charity, the Workers' Samaritan Federation, posted the video on its Facebook page where it has been viewed more than 1.2 million times.

"Relatively few people in Germany [know how to] provide first aid," the charity wrote.

"We want to remedy that and have come up with a completely new way to spread the life-saving message as far as possible."

Facebook users have posted a range of comments about the eye-catching video, some appreciative while other accuse the charity of sexism.

"How many women were involved in coming up with this?" one user asked.

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