Rice Bucket Challenge: India's take on the Ice Bucket Challenge 'for Indian needs'
India’s alternative to the ice bucket challenge involves giving a bucket of rice to the poor and hungry
Your support helps us to tell the story
From reproductive rights to climate change to Big Tech, The Independent is on the ground when the story is developing. Whether it's investigating the financials of Elon Musk's pro-Trump PAC or producing our latest documentary, 'The A Word', which shines a light on the American women fighting for reproductive rights, we know how important it is to parse out the facts from the messaging.
At such a critical moment in US history, we need reporters on the ground. Your donation allows us to keep sending journalists to speak to both sides of the story.
The Independent is trusted by Americans across the entire political spectrum. And unlike many other quality news outlets, we choose not to lock Americans out of our reporting and analysis with paywalls. We believe quality journalism should be available to everyone, paid for by those who can afford it.
Your support makes all the difference.Capitalising on the immense popularity of the ALS ice bucket challenge, an Indian woman has conceived of the rice bucket challenge as a way to encourage charity for the poor.
Unlike the ice bucket challenge, which requires the participant to dump a bucket of cold water over their head, the rice bucket challenge asks that participants simply donate a bucket of rice to somebody in need.
It is described on its Facebook page as an “Indian version for Indian needs”. The challenge is still in its infancy, with the inaugural donation made on Sunday morning.
It was conceived by Manju Latha Kalanidihi, a journalist from Hyderabad in central India, and is proving a hit across the country. In fewer than 24 hours, the challenge’s Facebook page has well over 2000 likes.
According to the Global Hunger Index, India’s level of hunger is at “alarming levels” – it is one of three countries outside Sub-Saharan Africa in that category, the others being Haiti and Timor Leste.
Join our commenting forum
Join thought-provoking conversations, follow other Independent readers and see their replies
Comments