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DeSantis cuts a third of his presidential campaign staff as he mounts urgent reset

Republican presidential contender Ron DeSantis is cutting far more campaign staff than previously thought as he works to reset his stumbling campaign amid unexpected financial trouble

Steve Peoples,Michelle L. Price
Tuesday 25 July 2023 14:10 EDT
Election 2024 DeSantis
Election 2024 DeSantis (Copyright 2023 The Associated Press. All rights reserved.)

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Republican presidential contender Ron DeSantis is cutting far more campaign staff than previously thought as he works to reset his stumbling campaign amid unexpected financial trouble.

DeSantis, long considered former President Donald Trump's chief rival in the GOP's 2024 primary contest, has cut a third of his campaign staff — or 38 people, according to campaign aides who spoke on the condition of anonymity to discuss internal campaign strategy.

The dramatic staffing cuts include the “less than 10” employees that the DeSantis team revealed letting go earlier in the month just as federal filings showed that his campaign was burning through cash at an unsustainable rate, even before launching a substantial paid advertising campaign.

“Following a top-to-bottom review of our organization, we have taken additional, aggressive steps to streamline operations and put Ron DeSantis in the strongest position to win this primary and defeat Joe Biden," DeSantis campaign manager Generra Peck said in a statement. "DeSantis is going to lead the Great American Comeback and we’re ready to hit the ground running as we head into an important month of the campaign.”

DeSantis’ team has quietly expressed confidence for months that voters would eventually tire of Trump’s escalating legal troubles and personal baggage. But that same baggage, playing out in the U.S. legal system just as the GOP primary intensifies, is leaving precious little oxygen for him and his rivals to break through. And Trump’s standing with Republican primary voters seems to be growing stronger with every new legal challenge.

Still, DeSantis’ team has raised a stunning $150 million for his presidential ambitions so far. The vast majority, $130 million, has gone to a super PAC run by allies who cannot legally coordinate with the campaign.

The DeSantis campaign itself raised more than $20 million in the first six weeks he was in the race, though federal filings released over the weekend revealed that he and his team had burned through more than $8 million in a spending spree that included more than 100 paid staffers, a large security detail and luxury travel.

The deeper cuts were first reported by Politico.

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Peoples reported from New York.

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