Royal baby: Soreen Malt Loaf, WKD and other brands cashing in on Twitter
Debating unborn children with cake and alcopops
Your support helps us to tell the story
From reproductive rights to climate change to Big Tech, The Independent is on the ground when the story is developing. Whether it's investigating the financials of Elon Musk's pro-Trump PAC or producing our latest documentary, 'The A Word', which shines a light on the American women fighting for reproductive rights, we know how important it is to parse out the facts from the messaging.
At such a critical moment in US history, we need reporters on the ground. Your donation allows us to keep sending journalists to speak to both sides of the story.
The Independent is trusted by Americans across the entire political spectrum. And unlike many other quality news outlets, we choose not to lock Americans out of our reporting and analysis with paywalls. We believe quality journalism should be available to everyone, paid for by those who can afford it.
Your support makes all the difference.The Duke and Duchess of Cambridge have announced that they are expecting another infant human, the highly anticipated follow-up to baby George who has captivated the world since his birth last year, opening hospitals, dancing the hula and pledging to bore a hole to the centre of the Earth and open a shelter there by 2017.
As ever, brands and businesses couldn't resist shaving a few retweets off the social media-shattering news - let us look over their efforts and collectively sigh for the level of overbearing brand engagement Royal Baby 2 will have to endure when he/she is old enough for a Twitter account:
1. "Uuugggh we sell pizza. But babies don't eat pizza?" "Dave..Dave…they could CALL it pizza." *nods slowly, taps keyboard*
2. John Lewis, official sponsor of all royal offspring, keeping it classy
3. WHY AM I HAVING A DISCUSSION WITH A MALT LOAF?
4. Royal Baby II is barely the size of a raspberry, but has already been linked with a fiery death
5. Number of times Kate has visited Waitrose to buy high quality chorizo – 1 Number of times she has thought about picking up Pampers in Tesco – 0.
6. *Insert joke about it arriving five days late*
7. Why are crowns driving a Nissan Xtrail! Is Salvador Dali in charge of their social media?
8. Aside: Please don't buy your baby Crocs
9. Someone explain to me the correlation between the royal baby and drunk ordering a Texas BBQ Double Decadence pizza at 2am
10. Applicant must have: service weapon, musical tastes no more exotic than Coldplay
11. Pop culture! Let me buy all of the smoothies already!
12. Stop it Innocent! They're already dead!
13. Royal baby...let's get drunk, dance to Pitbull and have a lousy time!
14. Wait, whose baby?
Read more: Duke and Duchess expecting second baby, Palace confirms
Elizabeth and Henry top royal baby name odds
Background: What is 'acute morning sickness'?
Prince George Turns One - Defining Moments Of His 'Career'
Join our commenting forum
Join thought-provoking conversations, follow other Independent readers and see their replies
Comments