Bloomingdale's apologises over Christmas 'date rape' advertisement

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Louise Thomas

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Bloomingdale's has been criticised for a Christmas advert which implicitly encourages men to spike women's drinks when they aren't looking.

The ad, which appeared in the store's Christmas catalogue, shows a man staring at a woman with a sapcation reading: "Spike your best friend's eggnog when they're not looking."

It has been criticised on Twitter for suggesting date rape.

Bloomingdale's says it has listened to feedback and issued an apology.

They tweeted: "We heard your feedback about our catalog copy, which was inappropriate and in poor taste. Bloomingdale's sincerely apologises."

The store's ad is one of the first Christmas-related promotions to come under fire for sexism and misogyny this year.

Last year, Christmas jumpers featuring slogans such as "Who do I sleep with to get a promotion?" and "MistleBlow" were derided as sexist.