Stay up to date with notifications from The Independent

Notifications can be managed in browser preferences.

Fears for increase in harmful gambling among women as cost of living bites

GambleAware said a quarter of women who already gamble expect to gamble more in the coming months due to the cost of living crisis.

Josie Clarke
Wednesday 21 September 2022 19:01 EDT
A charity fears an increase in harmful gambling among women owing to the cost-of-living crisis (Alamy/PA)
A charity fears an increase in harmful gambling among women owing to the cost-of-living crisis (Alamy/PA)

Your support helps us to tell the story

From reproductive rights to climate change to Big Tech, The Independent is on the ground when the story is developing. Whether it's investigating the financials of Elon Musk's pro-Trump PAC or producing our latest documentary, 'The A Word', which shines a light on the American women fighting for reproductive rights, we know how important it is to parse out the facts from the messaging.

At such a critical moment in US history, we need reporters on the ground. Your donation allows us to keep sending journalists to speak to both sides of the story.

The Independent is trusted by Americans across the entire political spectrum. And unlike many other quality news outlets, we choose not to lock Americans out of our reporting and analysis with paywalls. We believe quality journalism should be available to everyone, paid for by those who can afford it.

Your support makes all the difference.

The rising cost of living is expected to lead to an increase in harmful gambling among women as they try to supplement their household income, a charity has warned.

GambleAware said nearly one in four women (24%) aged 18-49 who gamble expects to gamble more in the coming months due to the cost-of-living crisis, with 12% already turning to gambling in an attempt to increase their income.

A fifth of women (21%) are also already experiencing health challenges such as stress and anxiety due to gambling, a survey for the charity suggests.

It fears this will increase over the coming months, with winter already associated with a spike in traffic to gambling websites among women.

We must break down the pervasive stigma that prevents too many women from seeking out vital support

Zoe Osmond, GambleAware

In response, the charity has launched a prevention campaign targeting women to raise awareness of the support available for those who may be struggling.

The campaign challenges the stigma around women who gamble, encouraging them and their loved ones to spot early warning signs.

The survey of more than 1,600 women who gamble found that one in three (32%) would be reluctant to speak to a family member about concerns over their gambling, with nearly half (49%) of these women stating shame as a key barrier.

Some 63% felt women’s gambling is seen as less acceptable than men’s, with one in five (19%) already hiding or downplaying their gambling.

GambleAware chief executive Zoe Osmond said: “As financial hardships accelerate amid the cost-of-living crisis, and the number of women gambling online increases, we are concerned it is creating a perfect storm which may lead to a rise in the number of women experiencing gambling harm.

“We must break down the pervasive stigma that prevents too many women from seeking out vital support.

“If you are worried about your gambling or are starting to lose track of time, spending more than you can afford or hiding your gambling from others, please don’t hesitate to visit BeGambleAware.org for free confidential support, or call the National Gambling Helpline on 0808 8020 133.”

Opinium surveyed 1,606 women online who had gambled in the previous month between August 11-18.

Thank you for registering

Please refresh the page or navigate to another page on the site to be automatically logged inPlease refresh your browser to be logged in