Stay up to date with notifications from The Independent

Notifications can be managed in browser preferences.

Holidaymakers hit by 72% hike in car hire prices for Easter breaks

Consumer group Which? said the typical cost of a seven-day rental is more than £100 above 2019 levels in seven out of nine holiday hotspots analysed.

Neil Lancefield
Thursday 09 February 2023 19:01 EST
UK holidaymakers hiring a car for Easter breaks in popular overseas destinations are being hit by an average price hike of 72% compared with before the coronavirus pandemic, according to new research (MBI/Alamy/PA)
UK holidaymakers hiring a car for Easter breaks in popular overseas destinations are being hit by an average price hike of 72% compared with before the coronavirus pandemic, according to new research (MBI/Alamy/PA)

Your support helps us to tell the story

From reproductive rights to climate change to Big Tech, The Independent is on the ground when the story is developing. Whether it's investigating the financials of Elon Musk's pro-Trump PAC or producing our latest documentary, 'The A Word', which shines a light on the American women fighting for reproductive rights, we know how important it is to parse out the facts from the messaging.

At such a critical moment in US history, we need reporters on the ground. Your donation allows us to keep sending journalists to speak to both sides of the story.

The Independent is trusted by Americans across the entire political spectrum. And unlike many other quality news outlets, we choose not to lock Americans out of our reporting and analysis with paywalls. We believe quality journalism should be available to everyone, paid for by those who can afford it.

Your support makes all the difference.

UK holidaymakers hiring a car for Easter breaks in popular overseas destinations are being hit by an average price hike of 72% compared with before the coronavirus pandemic, according to new research.

Consumer group Which? said the typical cost of a seven-day rental is more than £100 above 2019 levels in seven out of nine holiday hotspots analysed.

The US has seen the largest price rise, up £239 to £537.

Prices across Europe and the US are still incredibly high compared with before the pandemic

Jo Rhodes, Which? Travel

Other locations where holidaymakers hiring cars for a week are being hit in the pocket include Spain’s Balearic Islands (up £134 to £310), Cyprus (up £131 to £248) and Italy (up £119 to £362).

The figures are based on data supplied by car hire broker Zest Car Rental for more than 5,000 rentals.

The cost of car hire soared last year as companies struggled to cope with the rise in demand, after selling off many vehicles at the height of the pandemic.

Rates remain high as supply difficulties mean car hire businesses have struggled to restock fleets.

Companies are also facing increased staffing and insurance costs, while the cars themselves are also becoming more expensive.

This comes as demand continues to rise, with Zest Car Rental figures showing advance bookings for this year are more than double the level at the same point in 2022.

Which? Travel deputy editor Jo Rhodes said: “High demand combined with a shortage of rental vehicles means prices across Europe and the US are still incredibly high compared with before the pandemic.

“Shop around and book in advance to lock in the most competitive rates, especially during peak periods.

“Use recommended companies or small local firms endorsed by a trusted broker, and always be wary of ‘too good to be true’ prices.”

Thank you for registering

Please refresh the page or navigate to another page on the site to be automatically logged inPlease refresh your browser to be logged in