Salvation Army upset over alcohol in magazine advertisements
Your support helps us to tell the story
From reproductive rights to climate change to Big Tech, The Independent is on the ground when the story is developing. Whether it's investigating the financials of Elon Musk's pro-Trump PAC or producing our latest documentary, 'The A Word', which shines a light on the American women fighting for reproductive rights, we know how important it is to parse out the facts from the messaging.
At such a critical moment in US history, we need reporters on the ground. Your donation allows us to keep sending journalists to speak to both sides of the story.
The Independent is trusted by Americans across the entire political spectrum. And unlike many other quality news outlets, we choose not to lock Americans out of our reporting and analysis with paywalls. We believe quality journalism should be available to everyone, paid for by those who can afford it.
Your support makes all the difference.A drinks company has launched a whiff of alcohol in magazine advertisements. The scent of juniper berries, used to make Gordon's gin, will be wafting from seven publications including Country Living, Homes and Gardens, Marie Claire and Esquire.
The Salvation Army, which campaigns for abstinence, said: "People are already quite exposed to alcohol advertising. There are families who are suffering as a result. We don't need more of it."
A Gordon's spokesman defended the adverts, saying they were placed in magazines with adult reading profiles. "Our advertising is always responsible, and is not targeted at children or young people," he said.
Join our commenting forum
Join thought-provoking conversations, follow other Independent readers and see their replies
Comments