Stay up to date with notifications from The Independent

Notifications can be managed in browser preferences.

Targus hopes to bag award

Independent 1

Roger Trapp
Saturday 20 January 1996 19:02 EST
Comments

Your support helps us to tell the story

From reproductive rights to climate change to Big Tech, The Independent is on the ground when the story is developing. Whether it's investigating the financials of Elon Musk's pro-Trump PAC or producing our latest documentary, 'The A Word', which shines a light on the American women fighting for reproductive rights, we know how important it is to parse out the facts from the messaging.

At such a critical moment in US history, we need reporters on the ground. Your donation allows us to keep sending journalists to speak to both sides of the story.

The Independent is trusted by Americans across the entire political spectrum. And unlike many other quality news outlets, we choose not to lock Americans out of our reporting and analysis with paywalls. We believe quality journalism should be available to everyone, paid for by those who can afford it.

Your support makes all the difference.

MAKING portable computer bags and associated luggage is hardly an obvious path to riches. But Neil Copp and his team at Targus Group have demonstrated that niches of all sorts can be exploited to great effect, writes Roger Trapp.

The company, based in Sunbury, Middlesex, came 13th in last year's Independent 100, the league table of Britain's fastest-growing private companies compiled by the Independent on Sunday in association with accountant Price Waterhouse. And, with sales still expanding quickly, it hopes to improve on that in this sixth annual listing.

Mr Copp insists that there is no winning formula, but he does attribute the success of the company - whose turnover is approaching pounds 100m in only 14 years of operation - in part to two factors.

First, noting that much of the sales growth comes from overseas, he says the company has a clear approach to its global marketing strategy. "If we deal with Germans, we become Germans," Mr Copp says, meaning that Targus is happy for customers in substantial markets to pay in their own currency.

Second, the company has remained lean and mean. Though staff numbers are due to grow by 10 per cent this year, the head-count will remain well below 100. The result is achieved by streamlining, Mr Copp says. At Targus, everyone has access to him as chairman. Moreover, everybody has clear responsibilities, reducing the need for layers of management. It is a "keep it simple" approach, says Mr Copp. In keeping with it, one of the cardinal rules is that every fax and item of mail received must be answered on the same day. "If someone is sick, someone's responsible to make sure there's no pile-up."

Such principles have helped many other companies to success in past listings of the Independent 100. Now you have the chance to see how your company measures up.

Owner-managed businesses are ranked according to annual compound sales growth over the five years to 30 June 1995. In addition, there is a separate Price Waterhouse Middle Market Award to recognise the achievement of companies that had sales of more than pounds 5m in the first year or more than pounds 15m in the final 12 months.

For an entry form, which must be returned by 1 March, contact Julie Harwood at Price Waterhouse, Southwark Towers, 32 London Bridge Street, London SE1 9SY.

Join our commenting forum

Join thought-provoking conversations, follow other Independent readers and see their replies

Comments

Thank you for registering

Please refresh the page or navigate to another page on the site to be automatically logged inPlease refresh your browser to be logged in