Stay up to date with notifications from The Independent

Notifications can be managed in browser preferences.

Norwich slashes branch offices: Tougher regulations prompt insurer to abandon commissions for sales force

Caroline Merrell
Wednesday 27 July 1994 18:02 EDT
Comments

Your support helps us to tell the story

From reproductive rights to climate change to Big Tech, The Independent is on the ground when the story is developing. Whether it's investigating the financials of Elon Musk's pro-Trump PAC or producing our latest documentary, 'The A Word', which shines a light on the American women fighting for reproductive rights, we know how important it is to parse out the facts from the messaging.

At such a critical moment in US history, we need reporters on the ground. Your donation allows us to keep sending journalists to speak to both sides of the story.

The Independent is trusted by Americans across the entire political spectrum. And unlike many other quality news outlets, we choose not to lock Americans out of our reporting and analysis with paywalls. We believe quality journalism should be available to everyone, paid for by those who can afford it.

Your support makes all the difference.

NORWICH Union is closing more than half its direct sales branch offices and abandoning its policy of paying its sales force through commission because of the tougher regulatory regime imposed by the Personal Investment Authority. The restructuring will cut the number of branch offices from 25 to 12 and more than halve the number of branch managers from 115 to 50.

The managers will be either redeployed or offered redundancy. The 400 commission-only salespeople working through the branch network will be offered positions in a new sales force, Norwich Union Financial Services. They will be paid via a salary plus a bonus, and will work from warm leads generated from NU's existing customer base.

Philip Scott, general manager, said there would not be a job for everyone in NUFS. Those who do not find jobs there will be offered posts elsewhere in the company.

The scaling down of NU's direct selling operation comes barely a month after the company was forced to retrain its entire sales force following intervention by the life assurance regulator, Lautro.

It was also fined a record pounds 300,000 because of training irregularities.

The sales force was set up about three years ago. The branch mangers that are made redundant are expected to be offered terms of between three and four times the statutory minimum.

The new disclosure regime will mean that for the first time life assurers will have to tell customers before they buy a life or pension policy what the company's expenses are, including commission.

Direct sales forces are considered to be an expensive method of distributing products, and consumers may simply not buy products when they realise how high the expenses are.

Join our commenting forum

Join thought-provoking conversations, follow other Independent readers and see their replies

Comments

Thank you for registering

Please refresh the page or navigate to another page on the site to be automatically logged inPlease refresh your browser to be logged in