Corporate cock-ups: Ten costly gaffes
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When big business gets it wrong the repercussions can be huge, not to mention costly. But it can be entertaining too. If executives let something slip, a product hits a clanging note and brand managers fail to avoid unfortunate translations of item names, it can ruin reputations, damage stock prices and stop sales.
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From claiming that a business "sells crap" to naming a child's bed after a profanity, we look at ten of the most amusing or revealing corporate cock-ups.
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