Stay up to date with notifications from The Independent

Notifications can be managed in browser preferences.

American TV lightens up the miserable Meldrew

Marianne Macdonald Media Correspondent
Tuesday 27 August 1996 18:02 EDT
Comments

Your support helps us to tell the story

From reproductive rights to climate change to Big Tech, The Independent is on the ground when the story is developing. Whether it's investigating the financials of Elon Musk's pro-Trump PAC or producing our latest documentary, 'The A Word', which shines a light on the American women fighting for reproductive rights, we know how important it is to parse out the facts from the messaging.

At such a critical moment in US history, we need reporters on the ground. Your donation allows us to keep sending journalists to speak to both sides of the story.

The Independent is trusted by Americans across the entire political spectrum. And unlike many other quality news outlets, we choose not to lock Americans out of our reporting and analysis with paywalls. We believe quality journalism should be available to everyone, paid for by those who can afford it.

Your support makes all the difference.

The BBC hit comedy One Foot in the Grave has been sanitised by the Americans - following fears that its television viewers would not watch a series featuring pensioners.

Last autumn the US sitcom company Carsey Werner bought the format to the long-running (and peculiarly British) comedy from the BBC and managed to cast Bill Cosby as the grumpy Victor Meldrew character.

But the sit-com executives apparently had problems with the title. They believed American viewers would assume it was about death and would be put off watching it.

When Cosby was cast to play the lead, however, the new title became obvious. It had to have "Cosby" in it - and as there was The Cosby Show already, there was only one alternative. It was retitled Cosby - short, sweet and effective.

But there were still other difficulties resulting from the comedy's British heritage. One was the name of the Victor Meldrew character and the other was the character itself: a cantankerous old Englishman.

It was decided to change the name to something a little more American - Hilton Lucas. Then the character was polished for US tastes, becoming warm and friendly.

By great good luck, Phylicia Rashad, who played his wife in The Cosby Show, proved to be available to play the screen wife in Cosby. She was hired - after Cosby ousted the previous choice, Thelma Hopkins, and the original producer.

A pilot and seven episodes have been shot and will be screened on CBS from 16 September.

Caryn Mandabach, president of Carsey Werner, explained the thinking behind the numerous changes. Americans, she said, think they are immortal and cannot handle poverty, the working class, old people, pensioners, or the unemployed.

"The American people will only accept winners," she continued. "Victor seems like a loser. We do not have people like that in this country."

Join our commenting forum

Join thought-provoking conversations, follow other Independent readers and see their replies

Comments

Thank you for registering

Please refresh the page or navigate to another page on the site to be automatically logged inPlease refresh your browser to be logged in