IPhone to go down by £100

Laura Harding
Saturday 19 April 2008 19:00 EDT
Comments

Your support helps us to tell the story

From reproductive rights to climate change to Big Tech, The Independent is on the ground when the story is developing. Whether it's investigating the financials of Elon Musk's pro-Trump PAC or producing our latest documentary, 'The A Word', which shines a light on the American women fighting for reproductive rights, we know how important it is to parse out the facts from the messaging.

At such a critical moment in US history, we need reporters on the ground. Your donation allows us to keep sending journalists to speak to both sides of the story.

The Independent is trusted by Americans across the entire political spectrum. And unlike many other quality news outlets, we choose not to lock Americans out of our reporting and analysis with paywalls. We believe quality journalism should be available to everyone, paid for by those who can afford it.

Your support makes all the difference.

The cost of Apple's iPhone handset is being cut to attract new customers.

The mobile phone operator O2 and retailer Carphone Warehouse are cutting the price of the standard handset by £100 to £169, in what O2 says will make the phone an "unbeatable proposition".

The offer for the 8GB model lasts until 1 June only, while the price of the more advanced 16GB handset remains unchanged at £329.

O2, which is the exclusive network contract holder, says the iPhone, launched last November, is its fastest-selling handset. However, some experts believe the price cut reflects a slowdown in sales.

An O2 spokesman said: "The iPhone has been very successful, but we want to expand it even further and price is a very good way to do that."

The price cut follows a similar move in Germany, where T-Mobile reduced the retail price of the 8GB version to as little as €99 (£78).

Join our commenting forum

Join thought-provoking conversations, follow other Independent readers and see their replies

Comments

Thank you for registering

Please refresh the page or navigate to another page on the site to be automatically logged inPlease refresh your browser to be logged in