Save our pumpkins: UK wastes 18,000 tons of food while carving Halloween jack o'lanterns

As you scoop out your Halloween pumpkin this week, spare a thought for its contents, a new campaign group is urging, as its founder laments that all too often the squash ends up in the bin rather than on the plate.

Traditionally far bigger in the US than the UK, Halloween has soared in popularity on this side of the pond in recent years, to the point where two in five Britons now buy a pumpkin at this time of the year, according to new figures.

But while US pumpkin buyers enjoy turning their fruit into a tasty dish, their UK counterparts have been far more reluctant to cook the scooped-out insides, with only a third choosing to do so, according to research from the Pumpkin Rescue campaign.

As a result, 18,000 tons of perfectly edible squash is tipped straight into the bin every Halloween – weighing the same as 1,500 double decker buses.

And rather than throwing it away, Britain’s Halloween celebrators should be turning it into soups, pies and tarts, the campaign says.

“Halloween is increasingly popular in the UK, but we seem to have ignored a crucial part of the US tradition: cooking with pumpkins rather than throwing them in the bin. With household food under pressure it’s time we rescued the pumpkin,” said Trewin Restorick, whose charity, Hubbub, commissioned the poll, and is behind the Pumpkin Rescue campaign.

He says that people in the UK are wasting far less food today than they used to, and ascribes this decline to austerity. However, he believes events such as the horsemeat scandal has increased awareness of the environmental issues around food. He wants to build on this through Hubbub by using big events, such as Easter and Bonfire Night, as a platform to drive home his message.

UK households throw away more than 7m tonnes of food and drink each year, equating to £60 a month for the average family, Mr Restorick says. Not only does this represent a waste of money, but the food emits harmful greenhouses gases when sent to landfill, which contributes to climate change, he adds.

Hubbub is calling on all supermarkets to announce how much food they waste and detail what happens to it. These figures should be independently verified so that the public can compare supermarket performance.

It is also urging supermarkets to ensure safe and healthy surplus food is redistributed to people on low incomes.

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