Hailey Baldwin is the new face of Topshop denim

Hailey Baldwin is the new star of Topshop's denim campaign.

The 18 year old model, the daughter of actor Stephen Baldwin joins the burgeoning ranks of celebrity-offspring-turned-models that include the children of Kris Jenner, Pierce Brosnan and Sean Penn.

Baldwin's campaign is not a surprise following her debut appearance on the catwalk for the brand earlier last year at for the Topshop spring/summer 2015 show.

In the images shot by Harley Weir and styled by Topshop creative director Kate Phelan, Baldwin shows off the different denim styles on offer by the high street store.

"The TOPSHOP denim collection is perfect on Hailey, she has an energy and vitality that shows the collection of jeans and the different moods and personalities; the sexy Leigh, the tomboy Mom and the fashion girls favourite Baxter." comments Phelan.

"Hailey is all these girls, she is street smart, stylish and most importantly individual."

Available now, from £36, topshop.com