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Lifestyle Fashion Gucci is selling denim dungarees with grass ‘stain effect’ for £850 The dungarees are part of the new collection for men
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Your support makes all the difference. Read more Gucci is selling denim dungarees with a grass “stain effect” for £850 as part of its new autumn/winter 2020 collection for men.
The Italian fashion house’s “eco-washed organic denim overall”, which has dark muddy-looking stains on the knee and thigh area, has already sold out in one size online.
Gucci says of the product : “This denim overall is crafted from organic cotton and specifically treated for a stained-like, distressed effect”, describing it as a “grunge vibe”.
“Gucci explores new takes on the cult fabric, reinterpreting it with different designs and washing techniques that blur the line between vintage and contemporary,” it adds.
The product, which is made in Italy, has back patch pockets, a slash pocket on the front, and adjustable straps. It also has a label, which reads “school outfitters Gucci vintage” on the back.
One person on Twitter said : “Wow... I have two pairs that I can sell now that it’s fashion…”
Another said : “$2400 if you run over them with the mower…”
The dungarees are not the only item in the collection to feature the “stain effect” - there are also a pair of £600 jeans, which have also sold out in one size on the website.
The wide-leg pant is also made of 100 per cent cotton and has been “specifically treated” to look distressed before purchase.
Gucci is also selling a felted wool jumper with “intentional tears” to emphasise the “fabric’s vintage, distressed appearance”.
The item retails for £450 and was first shown at the Fall Winter 2020 Men’s show in Milan.
“An ode to the innocence of childhood and that freedom that comes without social constraints, the invitation to the show featured the motto ‘Rave like you are five’...,” says the website.
In July, Converse advertised a new range of trainers, which were purposefully designed to appear dirty.
The “Chuck Taylor All Star Basic Wash” sold for £70 and were described as allowing customers to “skip the break-in period” because the shoes had been given an “aged makeover”.
“A dirty wash treatment gives these classic Chucks a vintage look, straight out of the box,” it said.
The Independent has contacted Gucci for comment.
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