Beyoncé released a Christmas jumper – and people hate it

There’s trouble brewing in the Bey Hive

Olivia Petter
Monday 27 November 2017 08:12 EST
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(Rex Features)

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Louise Thomas

Louise Thomas

Editor

Beyoncé has released a $55 (£42) Christmas jumper and it has left fans infuriated.

The black round neck jumper is fairly plain aside from the words “Beyoncé Holiday Sweater” embroidered on the front in white, child-like, text.

Critics have taken to Twitter to mock the singer for the seemingly lacklustre design, with some comparing it to a “joke Tesco value” product.

(shop.beyonce.com
(shop.beyonce.com (shop.beyonce.com)

“I’m dead surprised as I thought she was classier than this, but apparently not,” wrote one user.

“It’s a designer version of that joke Tesco Value one,” added another.

Some vexed fans suggested the singer simply did not spend enough time designing the jumpers.

“Beyoncé, your collection is due in ten minutes and you forgot to do the Christmas jumper! Hang on…Give me a second…” one person wrote on Twitter.

“I am not willing to believe she put much effort in when designing them,” added another.

"No style, talent, imagination, flair...just a famous person and an attitude. But some twerp will buy it," said a fellow fan.

The offending jumper is part of Beyoncé’s latest holiday collection, which includes a mixture of T-shirts, adult onesies and hooded sweatshirts, all fronted by some kind of branding to promote the singer.

Appealing to her eclectic fan base, the collection also includes cropped tops with “yoncé” written on them, purple crew neck jumpers adorned with “sis the season” and Beyoncé babygrows - there are even “holidayoncé” satin ornaments for your Christmas tree.

Forget Santa Claus, this year, Beyoncé is coming to town – and she’s bringing her baubles.

Merry Beymas everybody.

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