Adidas and AriZona iced tea launch 99 cents sneaker collaboration
Sneakers are available for just two days in New York City
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Your support makes all the difference.Adidas and AriZona iced tea have teamed up to create a line of trainers that will be available for less than a dollar.
The beverage brand announced the collaboration on Instagram, where it revealed it is launching limited-edition versions of the Yung 1 and Continental shoe styles featuring imagery inspired by the drink cans.
Both shoe styles will come in two different colours, with images of one sneaker showing a teal background and bright pink cherry blossoms, as seen on AriZona’s green tea cans.
The other colour motif will be inspired by the drink brand’s lemon iced tea, with all of the shoes costing the same as a can of AriZona iced tea - 99 cents.
The shoes will be available as part of a two-day pop-up release in New York City on 18 and 19 July, where customers must come prepared with a $1 bill, according to AriZona.
While the collaboration is currently limited to New York City, the brands have suggested there will be a wider release later this year.
For those in New York City, the pop-up will take place at 208 Bowery from 11am to 7pm EST.
According to reports on social media, there are already people lining up outside the store to ensure they can buy a pair of the sneakers before they sell out.
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