Indyplus video: John Lewis unveils new Christmas ad

Thursday 07 November 2013 16:03 EST

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The department store has released its highly anticipated Christmas advert “The Bear & The Hare”, which uses animation for the first time. The £7 million Christmas campaign is the latest from John Lewis, following a string of popular tear-jerking seasonal adverts.

Set to a cover of Keane’s “Somewhere Only We Know” with vocals by Lily Allen, the advert follows the story of a hibernating bear, and his friend the hare who is sad to hear he will sleep through Christmas. Watch how the story ends in the video below:

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Indyplus video: John Lewis unveils new Christmas ad

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