Local lawyer Jamie Casino delivered the most metal Super Bowl advert imaginable
'At some point a man must ask why God created him'
Your support helps us to tell the story
From reproductive rights to climate change to Big Tech, The Independent is on the ground when the story is developing. Whether it's investigating the financials of Elon Musk's pro-Trump PAC or producing our latest documentary, 'The A Word', which shines a light on the American women fighting for reproductive rights, we know how important it is to parse out the facts from the messaging.
At such a critical moment in US history, we need reporters on the ground. Your donation allows us to keep sending journalists to speak to both sides of the story.
The Independent is trusted by Americans across the entire political spectrum. And unlike many other quality news outlets, we choose not to lock Americans out of our reporting and analysis with paywalls. We believe quality journalism should be available to everyone, paid for by those who can afford it.
Your support makes all the difference.While the rest of the Super Bowl-watching world was distracted by saccharine puppy-based commercials and Scarlett Johansson shilling for SodaStream, Georgia residents were treated to a personal injury lawyer advert of biblical proportions from attorney Jamie Casino on Sunday night.
Scroll down for the video
There were no Saul Goodman-esque gesticulations here, no stock images of the scales of justice nor awkward testimonials from clients.
No, Jamie Casino instead bought out an entire two-minute block of the Super Bowl's lucrative advertising space in order to serve up an action movie trailer of a commercial for viewers in Georgia.
Using the true story of his brother Michael being gunned down on Labor Day in 2012 and the subsequent cover-up by a local police chief as a backdrop, the advert announces the superbly-named Casino's decision to pursue pro bono work, with the lawyer declaring: "I don't represent villains anymore, I speak for innocent victims who cannot speak for themselves."
Highlights include him dragging a flaming sledgehammer through the dirt, using it to smash a gravestone to smithereens, staring at his brother's photo in a dingy cathedral and musing: "At some point a man must ask why God created him" as a crushing metal riff drops.
Casino currently uppercuts injustice into outer space from his office in Savannah, GA.
Join our commenting forum
Join thought-provoking conversations, follow other Independent readers and see their replies
Comments