Chabuddy G directs hilarious star-studded safety video for British Airways
He's enlisted the likes of Chiwetel Ejiofor, Rowan Atkinson, Thandie Newton, and Gordon Ramsay
Your support helps us to tell the story
From reproductive rights to climate change to Big Tech, The Independent is on the ground when the story is developing. Whether it's investigating the financials of Elon Musk's pro-Trump PAC or producing our latest documentary, 'The A Word', which shines a light on the American women fighting for reproductive rights, we know how important it is to parse out the facts from the messaging.
At such a critical moment in US history, we need reporters on the ground. Your donation allows us to keep sending journalists to speak to both sides of the story.
The Independent is trusted by Americans across the entire political spectrum. And unlike many other quality news outlets, we choose not to lock Americans out of our reporting and analysis with paywalls. We believe quality journalism should be available to everyone, paid for by those who can afford it.
Your support makes all the difference.We've gotten to a point in the culture where airlines are even struggling to get people to pay attention to videos telling them how not to die.
Air New Zealand launched ahead of the pack to some degree with its attention-grabbing series of Lord of the Rings and Hobbit-themed airline safety videos (the former directed by Thor: Ragnarok's Taika Waititi), followed by an utterly confusing one which saw a giant Cuba Gooding Jr. roaming around the country's natural landscapes.
Now, British Airways want in on the game, enlisting comedian Chabuddy G to himself enlist a whole slather of famous British faces ready to explain how to buckle your seatbelt and fold away your table during takeoff.
Chiwetel Ejiofor, Thandie Newton, Ian McKellen, Gordon Ramsay, Warwick Davis, Rob Brydon, Jim Broadbent, Gillian Anderson, and Jim Broadbent, it seems, were all game for a comical spin on the airline staple.
The video also offered the opportunity to introduce British Airways' charity incentive Flying Start, which supports Comic Relief in their efforts.
"We hope you enjoy our new safety video, which we've created in collaboration with Comic Relief and some famous faces you'll probably recognise," British Airways wrote on Twitter.
"You'll be able to see it on-board from 1 September 2017. Celebrities are seen auditioning in humorous sketches in front of comedian Asim Chaudhry, as Chabuddy G, for a coveted part in British Airways' new safety video, while simultaneously demonstrating the safety features and procedures on the aircraft."
Join our commenting forum
Join thought-provoking conversations, follow other Independent readers and see their replies
Comments