Stay up to date with notifications from The Independent

Notifications can be managed in browser preferences.

Star Wars: Why US cinemas are refusing to show The Last Jedi

Disney's strict requirements for screening may leave some smaller establishments out in the cold

Clarisse Loughrey
Thursday 02 November 2017 08:22 EDT
Comments
Star Wars: The Last Jedi teaser

Your support helps us to tell the story

From reproductive rights to climate change to Big Tech, The Independent is on the ground when the story is developing. Whether it's investigating the financials of Elon Musk's pro-Trump PAC or producing our latest documentary, 'The A Word', which shines a light on the American women fighting for reproductive rights, we know how important it is to parse out the facts from the messaging.

At such a critical moment in US history, we need reporters on the ground. Your donation allows us to keep sending journalists to speak to both sides of the story.

The Independent is trusted by Americans across the entire political spectrum. And unlike many other quality news outlets, we choose not to lock Americans out of our reporting and analysis with paywalls. We believe quality journalism should be available to everyone, paid for by those who can afford it.

Your support makes all the difference.

Star Wars: The Last Jedi may be this year's biggest release, but don't expect it to show in every single cinema.

According to The Wall Street Journal, the huge success of both Disney's Star Wars and Marvel franchises has emboldened the studio to start making more aggressive demands from cinemas, specifically when it comes to their golden ticket, The Last Jedi.

Some owners are calling the terms "the most onerous they've ever seen", with Disney requiring 65 percent of ticket sales and a stipulation that the film be screened in the largest auditorium for at least five weeks.

This is in contrast to previous requirements of 64 percent of profits and four-week runs for previous Star Wars films. If a cinema fails to uphold the deal, they'll be subject to a five percent penalty - making Disney's total cut 70 percent of profits.

The demands are unlikely to have any great effect on major multi-screen chains, but smaller cinemas, particularly in rural areas, could be facing a major issue.


A location with, for example, only two or three screens won't exactly be inclined to dedicate an entire screen to The Last Jedi for five weeks, especially with several major other releases happening in December - Jumanji and The Greatest Showman, alongside Oscar contenders The Disaster Artist and Phantom Thread.

Fingers crossed, that won't mean fans are missing out on one of the cinematic events of the year, even if they have to make a bit of a journey to get to it.

Star Wars: The Last Jedi hits UK cinemas 15 December.

Join our commenting forum

Join thought-provoking conversations, follow other Independent readers and see their replies

Comments

Thank you for registering

Please refresh the page or navigate to another page on the site to be automatically logged inPlease refresh your browser to be logged in