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Here's why all trailers are the same nowadays

The Inception 'BRAAM' - it's everything and everywhere, even death probably won't grant you escape from it 

Clarisse Loughrey
Wednesday 18 May 2016 06:05 EDT
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It's getting increasingly harder to tell anything about an upcoming film from its trailer - it's all turning worryingly homogenised. All the same, all indistinguishable from each other.

Every blockbuster is a sweeping camera through a collapsing city, all while some British-accented villain chimes on about the falling of worlds; every indie charmer is a string of inspirational quotes whispered from under a duvet; every foreign language film is basically wordless because, hey, subtitles are the worst right?

All trailers are the same, and Cracked has put together its evidence to prove this very fact. From gigantic, flying 3D letters; plucky acoustic guitars and abrupt classical music; and the infamous Inception 'BRAAM'.

And, yes, if movie trailers are all the same; Woody Allen movie trailers are so identical it would take all the world's greatest detectives to tell them apart.

The thing is, even the most tantalising trailers of the past few months have stilled followed a pretty strict formula: from Deadpool's use of nostalgic tunes to Rogue One's reliance on screaming alarms to ramp tension. And, whenever someone finally does successfully break the mould, every other studio instantly follows suit without a single hestitation.

Suicide Squad - Blitz Trailer

Seriously, you can blame The Social Network for that incessant use of "slowed down covers of classic songs".

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